MKT 402 WeeK 4 Assignment 1 Pricing Strategy

MKT 402 WeeK 4 Assignment 1 Pricing Strategy


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Asked by 2 years ago
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MKT 402 WeeK 4 Assignment 1 Pricing Strategy

Assignment 1: Pricing Strategy

Due Week 4 and worth 200 points

Imagine you have inherited a restaurant. The restaurant has been out of operation for a bit so this is a blank slate for you to start a new career as a restaurateur and to open a new restaurant. Choose the type of restaurant you want to have, upscale casual, caf, super club, etc.

Write a six to eight (6-8) page paper in which you:

  1. Create a statement describing the value your restaurant will bring your clientele.

  2. Determine the pricing strategy that will benefit your restaurant the most. Explain why you chose this strategy.

  3. Choose a value communication strategy that you will use to attract potential customers and keep customers coming back.

  4. You are...

MKT 402
solarc

1 Answer

S
Answered by 2 years ago
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MKT 402 WeeK 4 Assignment 1 Pricing Strategy

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Excerpt from file: MKT402WeeK4Assignment1PricingStrategy Assignment1:PricingStrategy DueWeek4andworth200points Imagineyouhaveinheritedarestaurant.Therestauranthasbeenoutofoperationforabitsothis isablankslateforyoutostartanewcareerasarestaurateurandtoopenanewrestaurant.

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Asked: 2 years ago

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