How does Nikes decision to retain an in house arm of ad agency Wieden & Kennedy exemplify the concept of organizational design


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Nike Case Study 1) How does Nikes decision to retain an in-house arm of ad agency Wieden & Kennedy exemplify the concept of organizational design? 2) Given the problems Nike has had with sweatshop labor being used by some of its foreign contractors, are there parts of the firm that need to be run with a mechanistic design rather than an organic design? Give examples to support your answers. ANSWER: 1) How does Nikes decision to retain an in-house arm of ad agency Wieden & Kennedy exemplify the concept of organizational design? While Nike outsources much of their manufacturing, keeping the in-house arm of the ad agency offers a mechanistic design allowing the Wieden & Kennedy employees better access to collaborate with executives and researchers. Like Wieden & Kennedy, Nike is...

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How does Nikes decision to retain an in house arm of ad agency Wieden & Kennedy exemplify the concept of organizational design

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Excerpt from file: NikeCaseStudy 1)HowdoesNikesdecisiontoretainaninhousearmofadagencyWieden&Kennedy exemplifytheconceptoforganizationaldesign? 2)GiventheproblemsNikehashadwithsweatshoplaborbeingusedbysomeofits foreigncontractors,aretherepartsofthefirmthatneedtoberunwithamechanistic

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Asked: 3 years ago

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