The chairman of Cadbury Schweppes PLC, . Cadbury suggests (1987) the following test for an ethical action Would you be embarrassed to have it described in the newspaper Is this a sufficient test for ethics

The chairman of Cadbury Schweppes PLC, . Cadbury suggests (1987) the following test for an ethical action Would you be embarrassed to have it described in the newspaper Is this a sufficient test for ethics


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The chairman of Cadbury Schweppes PLC, . Cadbury suggests (1987) the following test for an ethical action Would you be embarrassed to have it described in the newspaper Is this a sufficient test for ethics?

Selected Answer: b. No Answers: a. Yes

b. No

Response Feedback: Mr Cadburys test applies if the parties involved are ethical enough or at least sensitive enough to respond to the sanction of negative publicity. Blanchard and Peale inThe Power of Ethical Managementsuggest three others: Is it legal? Would your mother be ashamed? Is it fair in both the long and short run?

Both of these tests envision a situation where the parties involved know what they are doing is wrong, and they are thinking that they can get away with it. Unfortunately, in...

The chairman
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The chairman of Cadbury Schweppes PLC, . Cadbury suggests (1987) the following test for an ethical action Would you be embarrassed to have it described in the newspaper Is this a sufficient test for ethics

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Excerpt from file: The chairman of Cadbury Schweppes PLC, . Cadbury suggests (1987) the following test for an ethical action Would you be embarrassed to have it described in the newspaper Is this a sufficient test for ethics? Selected b. Answer: No Answers: a. Yes b. No Respons Mr Cadburys test applies if the

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