CGD 218 Week 4, Discussion 2, Advertising

# CGD 218 Week 4, Discussion 2, Advertising

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CGD 218 Week 4

Discussion 2: Advertising

CGD 218
Homework

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Answered by 2 years ago
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Excerpt from file: CGD218Week4 Discussion2:Advertising The textbook explains that, although counterintuitive, advertising should not focus on the product or service being sold, but should rather focus on the needs and desires of its target market. It quotes Michael Newman (2003) stating: Dont tell me about your

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Asked: 2 years ago