Marketing Phase II: GPS Hedge Trimmers
Three things are necessary for the success of a business; first the awareness of what customer wants, then the willingness to provide that product or service and finally informing the customers that their desired product is available with the company. These activities, when combined, are called marketing. A successful marketing plan is essential for the success of any product; be it new or existing. This paper is about the second phase of a newly developed product called The GPS 2000. It is a revolutionary hedge trimmer made by Lawncare which will change the way people think about hedge trimming. We will discuss its pricing and distribution strategies in detail for the local market. As far as foreign markets are concerned, a second country will be...
Excerpt from file: MarketingPhaseII:GPSHedgeTrimmers Threethingsarenecessaryforthesuccessofabusiness;firsttheawarenessofwhat customerwants,thenthewillingnesstoprovidethatproductorserviceandfinallyinformingthe customersthattheirdesiredproductisavailablewiththecompany.Theseactivities,when
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